Beanstalk Foundation

What's right with Colorado is right next door.

Bill Morris

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Bill Morris sees all the pictures, big, small and in between

When making plans in life, it’s not uncommon to hear about the importance of the “two pictures”: big and small. Tricky thing is, it’s hard to look at both at the same time. It’s hard to examine the details of the situation while simultaneously conceiving of its infinite potential magnitude. We can look at the entire world, and dedicate our lives to watching the gross changes in it, or we can look into one of the many tiny minutae comprising it. It's in the idiom, "I cannot see the forest for the trees." We are human and we are limited in our vision. Why, to see both pictures at once, you’d need a pair of special eyes, one with a jeweler’s loupe and the other with an ultra-wide fisheye lens. They’d be better than eagle eyes. They’d be better than binoculars or telescopes. The Devil is in the details after all. Of course, no one really has those eyes.

 

Actually, someone does. His name is Bill Morris. He’s one of the co-founders of Blue Star Recyclers. He sees everything. He’s the man with the magic eyes. Bill is a veteran of telecommunications, where he led several teams of salespeople who churned out regional and national successes. He did that for more than 20 years. In fact, Bill’s accomplishments have all been grand in scope and human-level detailed. While working for Nextel, he developed a customer referral program, engaging customers’ needs and taking that engagement across the country.

 

A Grand Vision

Those eyes aren’t limited to business. And those eyes aren’t Bill’s only valuable organ. Bill Morris has a miraculous amount of heart. In 2008, he used his magic eyes and saw something he needed to change. In Colorado Springs over 80% of adults with developmental disabilities were unemployed and many dependent on government benefits. That’s a big picture. Bill also saw the incredible potential in those unemployed adults. He spied that while some people might write them off, considering their disabilities an insurmountable detriment, that these great folks had truly incredible drive and unrealized strengths. That’s a small picture. When Bill discovered that less than 20% of electronics in the area were recycled, he put the big picture and the small picture together, co-founding Blue Star Electronics.

 

With a Soul

The heart part? Bill’s biggest motivation is helping people with developmental disabilities live, work and play the way the rest of us take for granted. The environmental impact is valuable too, but his pride and joy comes from leading what he calls “the finest team of people I have ever served with.” People come first for Bill Morris, and while he’s proud of the triple bottom line Blue Star has developed, it’s the service for his fellow man that means the most. He describes it as a “giving life.” If you meet the man, if you see his rapport with his co-workers, you’ll see the love that’s there. Bill says, in his Blue Star team profile, “I am the luckiest guy I know — to love your work and your team this much while helping our community, our local economy, and our planet."

 

Team, family, community, economy, and planet. That’s the small picture, the big picture and all the pictures in between. With his magic eyes, Bill Morris sees all of it in crystal clarity. And with a heart like his, we wouldn’t be surprised if he took Blue Star’s mission national. Oh, wait. He already did that, starting VERN (Vocational Electronics Recycling Network) in 2010. Who knows where he’ll set his sights next. Is there such a thing as the “biggest picture?”

Awards and Honors

  • 2016 Colorado Impact Day Social Venture of the Year
  • 2014 Good Samaritan Award (Colorado Ethics in Business Alliance)
  • 2013 24 Karat Award (CDPHE Environmental Leadership Program)
  • 2012 White House Champions of Change Award Finalist
  • 2011 Recycler of the Year (Colorado Association for Recycling)
  • 2011 Employer of the Year (ARC of the Pikes Peak Region)
  • 2011 Colorado Springs Small Business Person of the Year
  • 2011 Colorado Springs Excellence in Local Industry Award
  • 2011 COBiz Magazine CEO of the Year Award Finalist
  • 2010 Business Champion Award for Diversity & Inclusion
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